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Museum of Cosmonautics – 60 Years of Human Spaceflight

_we developed a commemorative range marking the 60th anniversary of Yuri Gagarin’s spaceflight.

_viuga Studio, we created tangible expressions of the 'first-time' experience — imagining the awe of seeing Earth from space. The font, Peshka, rooted the visual identity in personal and historical narratives, referencing aviation legacy through type design. The range was exhibited at the museum and retailed in select stores. _this process not only clarified her  evolving creative direction but also opened up opportunities for future talks, collaborations, and new formats for storytelling.

_client: Museum of Cosmonautics

_location: Moscow

_services: Concept development · Promotion · Product design

_client: Museum of Cosmonautics

_location: Moscow

_services: Concept development · Promotion · Product design

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_curati0n

_from early-stage concept development to fully produced outcomes, we can offer end-to-end creative support. With decades of experience across design, education, and culture, we bridge strategy and creativity—bringing fresh perspective to both emerging and established voices.

_cultural partnerships & brand activiati0ns

_we connect with brands, organisations, and cultural institutions to create projects that spark connection and leave a lasting impact. From one of events and showcases to installations and creative platforms, we bring the right people together to produce work that’s bold, impactful, and built to resonate.

_design c0llab0rati0n

_we craft immersive narratives through product and clothing design, expanding the scope and impact of each project. With a deep interest in the broader language of fashion and extensive design experience, we translate promotional concepts into wearable brand experiences.

_creative supp0rt

_as creative mentors, we bring years of experience to the table, having guided students, designers, and brands. We offer fresh, strategic perspectives that elevate your ideas, helping you shape and tell your story with impact. Whether you're refining a concept, launching something new, or reimagining an existing project, we provide the insight and expertise to make it happen.

_brand strategy

_we dive deep to uncover what makes your brand not just unique, but truly relevant. By examining its core proposition and connecting the dots in fresh, unexpected ways, we create powerful, long-term narratives that endure. Through insightful questions and in-depth consumer research, we shape strategies that don’t just react to trends but anticipate the future, helping your brand stand strong in a rapidly evolving landscape.

_curati0n

_from early-stage concept development to fully produced outcomes, we can offer end-to-end creative support. With decades of experience across design, education, and culture, we bridge strategy and creativity—bringing fresh perspective to both emerging and established voices.

_cultural partnerships & brand activiati0ns

_we connect with brands, organisations, and cultural institutions to create projects that spark connection and leave a lasting impact. From one of events and showcases to installations and creative platforms, we bring the right people together to produce work that’s bold, impactful, and built to resonate.

_design c0llab0rati0n

_we craft immersive narratives through product and clothing design, expanding the scope and impact of each project. With a deep interest in the broader language of fashion and extensive design experience, we translate promotional concepts into wearable brand experiences.

_creative supp0rt

_as creative mentors, we bring years of experience to the table, having guided students, designers, and brands. We offer fresh, strategic perspectives that elevate your ideas, helping you shape and tell your story with impact. Whether you're refining a concept, launching something new, or reimagining an existing project, we provide the insight and expertise to make it happen.

_brand strategy

_we dive deep to uncover what makes your brand not just unique, but truly relevant. By examining its core proposition and connecting the dots in fresh, unexpected ways, we create powerful, long-term narratives that endure. Through insightful questions and in-depth consumer research, we shape strategies that don’t just react to trends but anticipate the future, helping your brand stand strong in a rapidly evolving landscape.

_services