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2020 Vision

_we reimagined the graduate showcase for the Fashion Communication Department — transforming it into a digital platform that redefined how student work is experienced. We built a digital platform that pushes boundaries and redefines how student work is seen. Collaborating with Art Director William Richardson and programmer Rafa Cobiella, we designed a multi-experience site. Mixed-frame scrolling allowed users to remix visuals, use built-in text and drawing tools, and explore the dynamic blend of ideas — creating a more interactive and participatory viewing experience.

_for launch, we staged three days of events: industry speakers, live Q&A sessions, and interactive workshops. It wasn’t just about display — it was about connection. Students, industry, and the public met, questioned, and shared via new digital experiences.

_this project didn’t just fill a gap — it opened new ways of seeing, making, and interacting.
We seeded future possibilities: new formats, collaborations and storytelling modes that stretched beyond the expected.

_client: Middlesex University

_location: London

_services: Concept development · Creative direction · Event coordination · Production

_client: Middlesex University

_location: London

_services: Concept development · Creative direction · Event coordination · Production

_looking to develop a project, strategy, or collaboration?

>> get in touch

Balabanov Tribute Project

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_who we are

_dp3.0 brings together creative practice, research, and strategic thinking

_founded by David Poole and Dasha Selyanova, the practice connects research, strategy, and application. We work with semiotic and anthropological approaches to understand context, behaviour, and direction

_as practitioners and educators, we work through making, testing, and collaboration. Our own practice informs how we help develop ideas, build direction, and realise projects across creative and cultural contexts.

_our workshops and research activity are developed through >> dp3lab

>> book a free 15-mins call
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_we are located:
_london_brussels_dublin
_David Po0le

_David’s 30-year career working across education, design, and art industry provides dp3.0 with a strong foundation in cultural and creative practice.

_his work focuses on developing frameworks, ideas, and long-term approaches to creative and strategic projects.

_his work includes collaborations with institutions such as the V&A and the Barbican, and the development of curricula for fashion and communication programmes in the UK and Ireland

_Dasha Selyan0va

_Dasha’s background in design and MSc in Marketing and Consumer Behaviour (Goldsmiths) informs dp3.0’s approach to understanding audiences, behaviour, and communication

_she lectures in Marketing Strategy and Branding Theory at LCF (UAL).

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>> book a free 15-mins call
_we are located:_london_brussels_dublin

_cultural partnerships & brand activations

_we partner with brands, organisations, and cultural institutions to develop projects that spark connection and deliver cultural impact. From events and exhibitions to installations and creative platforms, we bring together the right people, ideas, and contexts to produce work that is critically informed and built to resonate.

_brand strategy

_we work with brands to define what makes them not just unique, but truly relevant. By examining core positioning and connecting the dots in fresh, unexpected ways, we build strategic narratives that endure. Through in-depth consumer research, we shape strategies that don’t just react to trends but anticipate the future—helping your brand stand strong in a rapidly evolving landscape.

_creative mapping

_we design and lead creative mapping sessions that help individuals and teams develop ideas, clarify direction, and move projects forward. Working across workshops, group sessions, and strategic formats, we support creative practitioners, organisations, and institutions in producing stronger, more focused outcomes.


_mapping.0 is our proprietary methodology, developed through ongoing research and programme work at dp3lab. It is available as workshops, group sessions, and tailored programmes.

_curati0n

_we provide curatorial direction from early-stage concept development through to fully realised outcomes. With experience across design, education, and culture, we bridge strategy and creativity—bringing a clear and contemporary perspective to both emerging and established voices.

_looking to develop a project, strategy, or collaboration?

_dp3point0
_cl0se
_looking to develop a project, strategy, or collaboration?
>> book a free 15-mins call
_cultural partnerships & brand activations
_we partner with brands, organisations, and cultural institutions to develop projects that spark connection and deliver cultural impact. From events and exhibitions to installations and creative platforms, we bring together the right people, ideas, and contexts to produce work that is critically informed and built to resonate.
_brand strategy
_we work with brands to define what makes them not just unique, but truly relevant. By examining core positioning and connecting the dots in fresh, unexpected ways, we build strategic narratives that endure. Through in-depth consumer research, we shape strategies that don’t just react to trends but anticipate the future—helping your brand stand strong in a rapidly evolving landscape.
_creative mapping
_we design and lead creative mapping sessions that help individuals and teams develop ideas, clarify direction, and move projects forward. Working across workshops, group sessions, and strategic formats, we support creative practitioners, organisations, and institutions in producing stronger, more focused outcomes.
_mapping.0 is our proprietary methodology, developed through ongoing research and programme work at dp3lab. It is available as workshops, group sessions, and tailored programmes.
_curati0n
_we provide curatorial direction from early-stage concept development through to fully realised outcomes. With experience across design, education, and culture, we bridge strategy and creativity—bringing a clear and contemporary perspective to both emerging and established voices.

_looking to develop a project, strategy, or collaboration?

_cl0se
>> book a free 15-mins call
_cl0se

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